Void Walkers
Full campaign and teaser film for a Moroccan esport team's jersey release — dark folklore meets competitive gaming.
Read the case studyI direct visual identities, brand campaigns, and motion stories with AI tools — every frame rooted in Moroccan culture. The machine renders; the culture decides.
Full campaign and teaser film for a Moroccan esport team's jersey release — dark folklore meets competitive gaming.
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An AI-crafted product film for a Moroccan confiture brand every household knows — nostalgia, poured in slow motion.
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A personal portrait series honouring Amazigh identity: silver crowns, kohl, fabric, light. No camera involved.
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A Moroccan podcast platform brought the audio; I built a distinct visual world for every episode — eight so far.
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I work where artificial intelligence meets a culture that is very much alive.
I'm an AI creative director and motion designer based in Morocco. My work turns AI tools into instruments for cultural storytelling — brand campaigns, AI photography, and motion films that could only come from here.
Every project starts with a story. AI is the brush; culture is the canvas.