Where Moroccan culture meets artificial imagination — crafting visual identities, brand campaigns, and motion stories that transcend the ordinary.
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AI-powered brand campaign shot across Casablanca, Chefchaouen, Essouira & Marrakech for the Kieslect smartwatch.
A visual homage to Amazigh identity through AI-crafted portraiture and intricate cultural detail.
Cinematic AI photography celebrating Moroccan street culture and urban identity.
AI-driven motion content for a Moroccan digital storytelling platform.
AI motion design exploring ancient architecture through fluid animation.
3D animated story exploring form, fluid motion, and visual narrative.
High-energy AI motion campaign for Red Bull — cinematic pacing, bold visuals, and brand-first storytelling.
I create at the intersection of artificial intelligence and human culture
An AI creative director and motion designer based in Morocco. I specialize in building
visual worlds that fuse cutting-edge AI tools with deep cultural roots — from brand
campaigns and AI photography to motion storytelling and content creation.
Every project starts with a story. AI is the brush. Culture is the canvas.